Big news from our Goldwell family: the complete Dualsenses line has been renewed, and we're bringing three lines to Currated by Kuro. Pure Hydration for shine through hydration, Color for serious color preservation, and Bond Pro for hair prone to breakage. We'll be honest right away: the price-quality ratio of this line is the best we've seen in years. Salon care with technology we work with backstage, at a price you don't have to think twice about.
Shiny hair starts with hydration
Dull hair is almost always thirsty hair. Every wash, every round of air conditioning, and every cold winter day strips away moisture, and hair without moisture doesn't reflect light. That's why the Pure Hydration line is built around two ingredients that work together to restore the moisture balance: Panthenol provides optimal moisture to the hair, and Hemisqualane locks that moisture in, improves elasticity, and nourishes without weighing it down. The result is hair that feels light and shines because it's healthy, not because there's a layer of silicone on it.
The numbers from the stylist test say it all: 80 percent confirm that hair feels instantly hydrated without being weighed down, and 86 percent describe the result as light and airy. The line consists of a Hydrating Shampoo, Hydrating Conditioner, and a 5-in-1 Hydrating Spray for in-between washes, and works for all hair types.
Colored hair? Here's how your color stays salon-fresh for up to 100 days
This is where it gets really interesting. The renewed Color line revolves around two technologies. The first is Luminescine, a patented and plant-derived technology based on an extract from the great mullein. This converts invisible UV light into visible light, making your color literally radiate more light than it receives. The second is the FadeStop Formula: a cleanse as mild as pure water, which minimizes color loss with every wash.
Together, they deliver the claim that truly impressed us: color that remains vibrant and salon-fresh for up to 100 days. More than three months of enjoyment from your color appointment, simply by using the right products at home. There are two versions: Dualsenses Color for fine to medium hair and Color Extra Rich for thick hair, including the Color Brilliance Shampoo and Conditioner, a Serum Spray for in-between washes, and the Color Repair & Radiance Balm.
Brittle hair? Bond Pro builds it from within
For weak and fragile hair prone to breakage, there's Bond Pro, featuring Inter-Amino-Bond-Builder: peptides and amino acids that deeply penetrate the hair cortex and selectively repair damaged areas, anchored by extracts of red and brown algae. When using the complete routine, Goldwell promises up to 99 percent less hair breakage and 20 times stronger, more resilient hair. The line ranges from a Pre-Wash Cortex Filler and Fortifying Shampoo and Conditioner to a 60Sec Treatment and a Day & Night Bond Booster.
When can you shop it?
Coming soon to Currated by Kuro. We are currently preparing the three lines for the webshop; in the salon, you can already ask about them and feel and smell them. Don't want to miss the launch? Sign up for our email at the bottom of the page, and you'll be the first to know and receive an immediate 10 percent off your first order as a first-timer.
Frequently Asked Questions
Is a color shampoo also suitable for uncolored hair?
Yes. Luminescine enhances the natural shine of every hair color, including hair that has never been dyed. Color brilliance is simply light action, and everyone deserves that.
How often should you use a hydrating conditioner?
With every wash, from mid-lengths to ends. If your hair gets thirsty in between, the 5-in-1 Hydrating Spray is the quickest pick-me-up without rinsing.
Claims by Goldwell: color retention for up to 100 days when combined with Color or Color Extra Rich Shampoo and Color Repair & Radiance Balm, compared to a standard shampoo. Reduced hair breakage with combined use of Bond Pro Shampoo, Conditioner, and Day & Night Bond Booster.